First, the premise.
So, ignoring the public service message*, we’ve just seen the premise of the book.
Now that we’ve moved passed that, the book, The Invisible Gorilla in the Room is about how all of the different illusions we unintentionally encounter in every day life. Using the example of a gorilla from a popular Internet video (replaced here with a moonwalking bear), authors Chris Chabris and Daniel Simons attempt to explain why our subconscious blocks out or distorts things in our daily life. So whether or not you saw the moonwalking bear, it’s pretty interesting to think about why others didn’t. After all, what might you be missing?
*Don’t REALLY ignore the public service message: bikers are important!