I’m having a hard time updating my LinkedIn profile. I have great skills (in my opinion) but most of my experience is with tools and technology that are also very common.
Part of me wants to stand out, but a lot of my friends have told me “Look, LinkedIn is like a fruit market. You list what you’ve got, and recruiters who want what you bring will contact you. It’s not a place to tell the world how you feel about your work and your industry. Nobody cares.”
I’m not a recruiter but when I browse through LinkedIn profiles myself, I’m struck by the way they all sound alike. If I were a recruiter having to plow through so many nearly-identical profiles I would die of boredom.
I want to strike the right note in my LinkedIn profile, halfway between “I’m just another business zombie” and “Look how creative I am!”
What do you recommend for my LinkedIn “voice?”